The Reanimated Series
SaaS Reanimated
The Death-to-Life Framework to Revive a Failing SaaS Business and Prevent Recurrence
By Brendan Dilgee
Examine customer value, retention, acquisition cost and delivery economics so new sales do not hide weaknesses in the customers you already serve.
For businesses selling continuing access to software.
Is this the right book for you?
- ›New sales hide customer or revenue losses.
- ›Customers leave before reaching useful value.
- ›Acquisition and service costs put pressure on cash.
What you will work through
- Compare retention within the starting customer group.
- Investigate activation and early churn.
- Review gross-margin-adjusted acquisition payback.
- Test pricing, delivery and retention repairs.
Preview a few sample pages
A few real pages from this book, so you can see the structure and writing before you buy.
Inside the book
- 01Understand what is going wrong.
- 02Diagnose the seven failure modes.
- 03Triage — protect cash and commitments.
- 04Repair the business — choose your next step.
- 05Build routines that keep the repair working.
- 06Measure the numbers correctly.
- 07Your 90-day recovery plan and worksheets.
Tools you can use
Each guide includes decision trees for choosing between repairs, worked examples, plain-English explanations of specialist terms, a recovery decision record — what you changed, what result you expect and when you will review it — and printable 13-week cash worksheets. The worksheets are designed for printing or working alongside your own notebook or spreadsheet; they are not interactive forms.
Working across more than one business model?
The complete series brings all nine guides together for US$555, with the same recovery structure applied to each model's distinct economics.
Purchase and usage questions
What do I receive?
An individual purchase includes this book in PDF and a matching EPUB version: its model-specific guidance, worked examples, decision paths and printable worksheets.
Are the worksheets interactive?
No. The worksheets are included in the PDF for printing or working alongside your own notebook or spreadsheet. A separate calculator application is not included.
Can I use this book before my business is in trouble?
Yes. You can use the questions and routines to examine weaknesses and watch for recurring problems. Preventive use does not guarantee that a business will avoid failure.
SaaS Reanimated
PDF + matching EPUB · US$85