Frequently asked questions

No. The books are designed for self-guided use. An experienced independent review is recommended before high-consequence decisions, but it is not a condition of using the material.

About the clinical language

The clinical language is a metaphor for disciplined business diagnosis and repair. It is not a claim of scientific validation or a guarantee of recovery.

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ReanimatedPress

Practical recovery guides for nine online business models — for founders reviving a struggling business and the consultants who support them.

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